Look Like Popcorn, that’s our vision.
So many interesting links to share, so little energy to put relevant words next to them. Biking to and from work, working between 9 and 6. But, let’s try.
The way we read and want to read, and the way we should design magazines or at least what we should think of when it comes to reading contents online. Thoughtful article with long title “Rock, Paper, Shotgun, And Why We Need To Make Publications Into Homes, Or Maybe Just Local Pubs“. This reminded me of how I have wanted to create a small platform, maybe forum for my closest friends and me, how good it would be to be recommend, discuss stuff of interest with your friends that are in different parts of the world. No, twitter, facebook, formspring or yada yada is not the right platform for this- those all bring forward half-assed fractions of longer thoughts. Maybe this is something to build when I get time?
With the above I wonder if not flattr would work great. It’s a new way of paying content creators on the net, similar to tools like Digg, Buzz and yada yada with the difference that you actually donate a % of a monthly €2 when you hit your ‘like’ button. Two things are great with this: 1. Content creators get money, 2. People will be more careful with what they ‘like’ or share as it first of all cost their money and secondly because they will define the value of the content based on how much it is worth in money. The bad thing is number 2 of the great things, by actually defining the value of content on how much it is worth in cash we are economising internet content. Why is this bad? Internet works pretty darn well without economised content, we are relying on each others decency of sharing/receiving. But, I fully agree on that content creators should be able to earn money in an easier way for the work they put in, after all, content creators only represents a small % of people online. anyway, more clear thoughts will come on this, I’m sure.
Dan Landin has blogged a great post about why long term goals fails. What we should do, to solve this problem, is stating visions that tactics and marketers can follow and help companies in the same direction at most times, and so succeed in the long run. Well… read his post “In the long run, we’re all dead“, it’s better formulated and easier to understand than my brief, 22.30-dead-tired description.
Then, when you read Dan’s post I think you should take a quick look at this post talking about documenting how you run your company. Document, analyse, understand, see your vision and then stick to it, and stay afloat. The paragraph was taken from the article “Why agencies need to make star quality routine” by Rick Webb, which yet has to be read by me.
AND, when you are tired of reading you should definitely head over to April Cakes photo stream on flickr and watch beautiful “popcorn clouds” and follow the story of “Lex: The Original Shoegazer” (his vision is strong, he will definitely succeed with his long term goal).